The National Funeral Exhibition is a major event – and Funeral Directors needed something that would spark conversations and be a physical reminder of the Golden Charter brand.

Enter “Colin the Seal” – a fun and very cute finger puppet that everyone wanted.

The finger puppets became a central feature of the Golden Charter exhibition stand, housed within a branded claw machine that encouraged visitors to stop, engage and interact the team.

Supported by exhibition literature featuring “Colin the Seal”, the activation helped create a distinctive and approachable presence at one of the industry's key calendar dates.

• Product sourcing and production
• Compliance and safety testing
• Quality control and delivery
• Project management

A memorable activation giveaway that captured attention, sparked meaningful conversations and kept the Golden Charter Seal front of mind long after the exhibition ended.