Industry
LeisureService
Branded merchandiseThe big request
Create a range of desirable kids’ merchandise that could be used across Goals venues to encourage parents booking birthday parties to upgrade to the Premier Party package.
The items needed to feel fun, football-focused and appealing to the target age group, while enhancing the overall Goals party experience.
WHAT WE DELIVERED
We developed a range of party merchandise kits designed specifically for children attending Goals birthday parties.
Each kit included a branded drawstring bag containing a beach ball and themed toys, carefully selected to resonate with the young football-loving audience.
The products were sourced through our international manufacturing network, with full oversight of quality, production and compliance. We also managed kitting, assembly and distribution, ensuring venues received ready-to-use kits that could be easily integrated into party packages.
The result was a fun and engaging merchandise solution that added excitement to the party experience while supporting the Goals Premier Party upgrade proposition.
Skills used
- Creative concept and product ideation
- Product sourcing and manufacturing
- Quality control and compliance
- Planning and logistics
- Kitting, fulfilment and distribution
- Stock management
Headline results
Over 5 years working with the Goals team.
Merchandise distributed to party goers at more than 40 venues over this period.
Hundreds of thousands of kits have helped make birthdays special for Goals kids.
